Winter Zap Infographic

A winter weather infographic created for Tegna, combining cinematic footage with the brand’s evolving pixel-style visual system. The piece blends real-world visuals with lightweight iconography to enhance clarity while maintaining a clean, modern aesthetic.

Designed for a fast-turnaround broadcast environment, I focused on integrating motion graphics seamlessly into footage—using pacing, composition, and subtle transitions to guide attention and deliver information in a clear, engaging, and efficient way.